by Carol | Mar 5, 2013 | Business Development
In a Responsible Entrepreneur’s business, not all work is equal in importance or in financial or societal return. Some work has more chance of producing success and making bigger a difference. But for a busy entrepreneur, it’s hard to know which effort or what kind of...
by Carol Sanford | Jan 10, 2013 | Business Development
Yesterday we looked at the fourth of five errors made by Responsible Entrepreneurs: distancing yourself from customers by relying on market research. Error Five: Borrowing and Tacking the Ethical and Sustainability Practices of Other Businesses Onto Yours Why is this...
by Carol Sanford | Jan 9, 2013 | Business Development
This morning we looked at Error Three: choosing the wrong initiatives or the wrong ways to work on them. Error Four: Using Market Research to Know and Design for Your Customers Why is this an error? You fool yourself into thinking you know your market and lose the...
by Carol Sanford | Jan 9, 2013 | Business Development
Yesterday we looked at the first two of Five Top Errors entrepreneurs make as they build and grow their businesses: paying too much attention to trends and competition; and misplaced measurements that cause loss of customer loyalty. Error Three: Taking On the Wrong...
by Carol Sanford | Jan 8, 2013 | Business Development
My last post looked at the first of five serious errors that responsible entrepreneurs make: following trends and placing too much emphasis on competitiveness. Error Two: Measuring How You’re Doing at the Wrong Place in the Work Stream. Why is this an error? It...
by Carol Sanford | Jan 8, 2013 | Business Development
Whether you are building a new business or growing an established one, it is important to know what factors can limit your success. Often actions we take for what seem to be the best of reasons turn out to be errors. Over time, these errors can spread into our...