by Carol Sanford | Jan 9, 2013 | Business Development
This morning we looked at Error Three: choosing the wrong initiatives or the wrong ways to work on them. Error Four: Using Market Research to Know and Design for Your Customers Why is this an error? You fool yourself into thinking you know your market and lose the...
by Carol Sanford | Jan 9, 2013 | Business Development
Yesterday we looked at the first two of Five Top Errors entrepreneurs make as they build and grow their businesses: paying too much attention to trends and competition; and misplaced measurements that cause loss of customer loyalty. Error Three: Taking On the Wrong...
by Carol Sanford | Jan 8, 2013 | Business Development
My last post looked at the first of five serious errors that responsible entrepreneurs make: following trends and placing too much emphasis on competitiveness. Error Two: Measuring How You’re Doing at the Wrong Place in the Work Stream. Why is this an error? It...
by Carol Sanford | Jan 8, 2013 | Business Development
Whether you are building a new business or growing an established one, it is important to know what factors can limit your success. Often actions we take for what seem to be the best of reasons turn out to be errors. Over time, these errors can spread into our...
by Carol Sanford | Dec 31, 2012 | Business Development
We as individuals love our New Year’s resolutions, those steps we promise ourselves we’ll take to improve our health, relationships, and prosperity. But research shows that most resolutions are forgotten within two weeks. It also confirms that when our friends make...
by Carol Sanford | Dec 19, 2012 | Business Development
Building an Entrepreneurial Mind through Reading My list includes books on understanding yourself as an entrepreneur, your customers thinking and how the market works beyond what is visible. None are written for business audiences exclusively, but have significant...